Free tool
Swiss Google Ads Budget Planner
A Google Ads budget is meaningless until you see what it actually buys. Pick a budget tier and this planner turns it into a realistic clicks-to-enquiries funnel using the honest Swiss cost ranges — and adds the management-fee layer most "budget" numbers forget.
Free · runs in your browser, nothing is stored
How it works
Swiss clicks cost more than the global average, so a budget that works abroad can underdeliver here. The planner uses only the ranges the source article gives (no fabricated precision) to show, per tier, roughly how many clicks and enquiries a monthly budget yields — and keeps the ad spend separate from the management fee so the total is honest.
For reference, Weissmann’s Google Ads Growth management is CHF 690/month, with ad spend billed separately and directly by Google. Nothing you enter is stored.
- Pick a budget tier.
- See the clicks-to-enquiries funnel for that CHF range.
- Add the separate management layer for the true total.
Frequently asked questions
- Are these guaranteed results?
- No — they are honest ranges for planning, not promises. Real numbers depend on your industry, keywords and landing pages.
- Is management included in the ad spend?
- No. Management (CHF 690/month) and the ad spend you pay Google are two separate lines.